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Thursday, July 19 • 2:45pm - 4:15pm
A Macro Heart for Micro Enterprise: Enriching Microenterprise Communities Through Student Consultancy

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Microenterprise Consulting (MEC), a Loyola University Chicago course, enables students to develop business plans for economically-disadvantaged clients. Students and clients, as co-educators, form trust-based consultancies that realize clients' dreams. This mixed methods case study aims to show how business can achieve a more just world for MEC clients.

Lead Author
avatar for Stacy Neier

Stacy Neier

Senior Lecturer, Loyola Quinlan School of Business
Dr. Neier Beran began teaching in the Department of Marketing for Quinlan School of Business in 2008. Her professional background includes roles in marketing research and consumer insights for Gap Inc. and Euromonitor International. Accordingly, her classes focus on Marketing Research... Read More →

Thursday July 19, 2018 2:45pm - 4:15pm CDT
Ile De France Pre-Funtion/Bridge

Attendees (3)